Think TRUE is a minority-owned marketing agency.
We specialize in engaging diverse, culture-driving
and historically underrepresented communities.

Think TRUE is a minority-owned marketing agency.
We specialize in engaging diverse, culture-driving
and historically underrepresented communities.

Think TRUE is a minority-owned marketing agency.
We specialize in engaging diverse, culture-driving
and historically underrepresented communities.

WE SEE

THE GAP

WE SEE

THE GAP

A gap between brands and the culture creators, between marketers and the customers who they somehow cannot see. 

We are those customers and those creators.

Now, it’s time to be seen.

At Think TRUE, our philosophy is simple: not for us without us.
More than inclusion, we believe in collaboration.

So we invite our communities to join us to ideate, to represent, and to deliver the work.

We think “disruptive” should be “productive.”

And we think brands can lead the way.

We are committed.
We think authentically. We Think TRUE.

TRUE
OFFERINGS

TRUE
OFFERINGS

We commit to honor and celebrate our diverse, culture-creating communities through brand initiatives that center around inclusive and authentic marketing.

Think TRUE Brand Consulting Icon

Brand Consulting

Think TRUE Grassroots & Community Icon

Grassroots Marketing & Community Engagement

Think TRUE Audience Insights Icon

Audience Insights

Think TRUE PR Consultation & Issues Marketing Icon

PR Consultation & Issue Marketing

Think TRUE Talent Management Icon

Talent Management

OTHER SERVICES

Strategy & Design, Account Services, Production, Operations, Social & Digital, Experiential Marketing

OUR VOICES

OUR VOICES

We think understanding is the foundation of trust, and experience is the path to deep insight. This is our TRUE team.

Profile picture of Alvin Stafford

Alvin
Stafford

CHIEF TRUE OFFICER
  • VP, Accounts at On Board Experiential (OBE) & Former Founder, Blueprint Collective
  • Sports & community marketing veteran
  • Led talent partnership between JPMorgan Chase & Co. and Kevin Hart
  • 15+ years of experience building events with Nike and the NBA
Profile picture of Vada O. Manager

Vada
O. Manager

CHIEF STRATEGIST & BOARD MEMBER
  • Former Nike & Levi’s Executive
  • Fortune 500 / foundation corporate board director
  • Premier C-Suite advisor
  • Sports & business media analyst
Profile picture of Tina Thompson

Tina
Thompson

BOARD MEMBER
  • Second all-time leading scorer in WNBA history
  • Four-time WNBA champion
  • Two-time Olympic Gold Medalist
  • Naismith Memorial Basketball Hall of Fame member
Profile picture of Deb Lemon

Deb
Lemon

PARTNER & BOARD MEMBER
  • Co-CEO On Board Experiential (OBE)
  • Former Nike Sports Marketing, Events & Brand Executive
  • Launched the iconic Nike Women’s Marathon
  • Reggie Award winner
Profile picture of Dan Hirsch

Dan
Hirsch

PARTNER & BOARD MEMBER
  • Founder & Co-CEO On Board Experiential (OBE)
  • One of the first music and sports festival creators
  • Ten-time Event Marketer It List Award winner
  • Two-time Best Places to Work in Events recipient

CLIENTS

CLIENTS

We aim to raise the standards of the marketing industry to ensure diverse perspectives are acknowledged, engaged, and amplified. These are our collaborators.

Nike Logo
Unanimous Media Logo
JP Morgan Chase & Co. Logo
National Basketball Players Association Logo
Rise Logo
Think TRUE Quote icon
Think TRUE is my go-to marketing partner for all things multicultural. Their ability to mobilize innovative, provocative and compelling campaigns is a testament to the firm’s talent.
Toye Wigley
Director, Global DIEB, Paypal (formerly Marketing Director, JPMorgan Chase)

HEADLINES

HEADLINES

Check out our latest news and updates.

May 3, 2021

How Cheif TRUE Officer Alvin Stafford Leads With Purpose

Even in today’s ever-shifting corporate nomenclature, it’s rare to come across a title like Chief TRUE Officer. This unique moniker belongs to Alvin Stafford, who is also a partner at Black-owned and minority-led marketing consultancy Think TRUE.
Dec, 08 2020

OBE’s Alvin Stafford on the L.A. Lakers, Jim Rome, and the Triumph of the NBA Bubble

Alvin Stafford is VP of Accounts at On Board Experiential (OBE), working to deliver raw and real experiences for Nike Global and Nike Basketball North America, along with other sports and community accounts.
Aug, 31 2020

New Consultancy Think TRUE to Develop Diversity-Oriented Brand Initiatives

Marketing agency On Board Experiential is launching consultancy, Think TRUE to develop diversity-oriented brand initiatives. The shop’s services will include brand consulting, audience insight development, talent management…

LET'S COLLAB

LET'S COLLAB

Our Communities Need Us.

Want to learn more about our capabilities, projects, and open positions?

Reach us at hello@think-true.com for more information.